Situated along Kenya's northern coastline, Watamu Municipality is internationally renowned for its pristine beaches, rich marine biodiversity, and vibrant tourism industry. Historically, Watamu evolved from a small coastal fishing and trading settlement with deep-rooted Swahili cultural heritage into one of Kenya's leading tourism destinations. The municipality is home to diverse communities whose livelihoods are supported by tourism, fishing, conservation, trade, and small-scale agriculture.

Today, Watamu Municipality continues to promote planned urban development, environmental conservation, modern infrastructure, and quality public services while fostering economic growth and preserving its unique natural and cultural heritage. Guided by its vision of becoming a model green and sustainable municipality and a world-class tourism hub, the municipality remains committed to creating a clean, safe, and prosperous environment for residents, businesses, and visitors.